Whenever I mention the words social and media to people in Church, I get one of two responses; they either start bubbling over with excitement or they start pulling out the crucifixes and start praying. But the reality is that social media is not going to go away. The tools or platforms may change, but the practice won't. That is why I started my own social media awareness website to help the Church realise the dire necessity of engaging with this key communications tool. Born and bred in Durban, South Africa, I married my high school sweetheart and have one son. I worked for 10 years as a performance analyst for the leading telecommunications company in South Africa, have worked for a number of years on staff at my Church, and am currently busy with my theological studies.